We use various techniques to gain rankings on the major search engines for targeted search terms. Utilizing these techniques has been successful in achieving top rankings for targeted search terms while increasing traffic to our clients' web sites. For over 6 years we have been optimizing websites and increasing search engine placement for our clients.
Search Engine Results Pages (SERPs) positioning is developed by analyzing the content of the website and optimizing pages for pre-determined search terms. Monthly reporting determines the level of effectiveness, demonstrating where to place focus going forward. This analysis is used to optimize pages where necessary. It is important to focus on this monthly due to the frequent changes in the requirements by the various Search Engine Companies.
Promoting your web site is very important. There are a number of ways to drive traffic to web sites. We analyze your current situation and determine what methods will work best and on which sites it is worth buying links. Each business is different so we will research this with your market and goals in mind.
While Pay-Per-Clicks tend to be the fastest growing way to spend money advertising your site , they are working to help increase traffic to your site. It is, however, important to be wise and choose the terms carefully, write ads that work and monitor monthly spends adjusting were necessary. JAZ Design Company will help you manage and monitor your monthly spend.
A monthly budget is derived upon approval of this type of advertising and is split between Overture.com and Google Adwords. It is best to target search terms to those that are not gaining natural placement in the SERPs.
Directories are a valuable resource for targeted click thru traffic and also to help your link popularity for search engine placement. We will analyze your current situation and make recommendations for improving your directory listing campaigns.
Send out quarterly or monthly newsletters about news and specials offered by your business. This is an effective way to get people to visit your website and increase awareness. The cost is minimal for the potential return.
With our hosting service we offer one mailing list management tool to capture subscribers and distribute plain text or html emails to your subscriber list. Functionality would be added to the website to capture email addresses in the form of a “Sign Up for Our Mailing List” link.
Recent SEO Article published in the Champlain Business Journal - Click Here...
